brand identity design
bespoke illustration

Dancing
Ranchers

The Brand

The Brand Identity

A regenerative ranch located in Corbett, Oregon, Dancing Ranchers was born from a vision of responsibly stewarding the land and animals at the intersection of regenerative agriculture, family life, and education. Championing the belief that animals heal the land when they are loved and respected, Dancing Ranchers empowers new ranchers and curious families to raise livestock, alongside providing premium meat and wool

At the center of the brand identity we envisioned for this project were the themes of vitality, dancing, abundance, and joy. We set out to create a bold brand that embodies the energy and celebration of the Dancing Ranchers way. Marrying ranching inspired imagery with an earthy and robust color palette and design language, we wanted to create a dynamic and fresh, yet inviting and approachable identity that captures a love of dance, ranching culture, animals, and the land.

dancingranchers